Colors have always affected the human psyche. They create atmosphere, change moods, signal danger, hide flaws, disguise predators, indicate states of mind, and relieve stress. And because they trigger such potent reactions in people, many cultures have used them to influence, honor, or impress their gods.
Medieval cunning folk were no exception. They used sacred clothing, color-coded surroundings, or dyed candles for their rituals. But the meaning of certain colors can vary – for example, a black candle might be lit in a shape-shifting spell, while its partner stone (onyx) could be used for protection. Sorcery and alchemy were complicated arts.
Even today, the meanings associated with color are open to personal interpretation, for what is pleasing and soothing to one eye might be unpleasant and jarring to another. Yet within modern Wicca there appears to be a loose agreement on the following associations. Choose whichever works for you!
WHITE: purity, protection, peace, happiness, spirituality, balance
GREEN: health, money, luck, acceptance, growth, fertility, beauty, employment
ORANGE: attraction, success, creativity, fun, opportunity, celebration
YELLOW: pleasure, intellect, confidence, inspiration, wisdom, psychic power, divination
RED: strength, passion, survival, courage, good fortune, health, power, sexual potency
PINK: love, self-improvement, friendship, fidelity, compassion, nurturing, maturity
GRAY: peace, neutrality, contemplation, solitude
BROWN: health, home, healing, blessings, stability
BLUE: forgiveness, psychic awareness, healing, sincerity, peace, sleep, focus, organization
BLACK: banishing, the void, protection, shapeshifting
PURPLE: wisdom, healing, power, luck, scrying, reversing
SILVER: female energy, victory, stability, intuition
GOLD: masculine energy, attraction, justice, health, luxury
“Llewellyn’s Witches’ Calendar” (Korea: Llewellyn, 2015)
“Understanding the Meaning of Colors in Color Psychology.” available at http://www.empower-yourself-with-color-psychology.com/meaning-of-colors.html (2/26/2015)